Master International Marketing Management in IU International University of Applied Sciences, Germany

Master International Marketing Management in IU International University of Applied Sciences

Be a key player

You manage international marketing and advertising campaigns, working with partners, colleagues and agencies around the world: With a Master’s degree in International Marketing you can take over marketing management in a global company.
During your studies, you intensively study consumer behaviour in international markets and work on topics such as brand management, pricing and sales from a strategic and operational perspective. You discuss current topics in marketing practices and marketing research and use case studies and group work to apply the concepts you have learned to issues in practical marketing.

What you will learn from us

The Master’s degree programme prepares you for different management roles with a focus on Marketing Management:

  • You deepen your expertise in marketing and sales-related issues – with a focus on international corporate governance.
  • Using practice-oriented concepts, you acquire skills in the areas of planning, implementation and control as well as international market launch and market development strategies.
  • You also train soft skills such as communication and intercultural competence in addition to methodological skills.

What are my prospects?

Since virtually every national and international company sells products or services, the career prospects in marketing are outstanding. Experts with sound marketing and sales skills are in demand almost everywhere. After graduation, for example, you can work as a ...

  • Communication Manager
  • Brand Manager
  • Marketing Manager

Know more about Studying in Germany

Tuition Fees in Germany (1st Year Average) MS: EUR 1550 | MBA: EUR 9550 | BBA: EUR 7500 | BE/Btech: EUR 2710 | BSc: EUR 1270 | MIM: EUR 12005 | MEng: EUR 5300 | MFin: EUR 9550 | MA: EUR 3900| MIS: EUR 2065
Average Accomodation & Food Costs in Germany Euro 850 a Month
Entrance Exams in Germany TOEFL: 85 | IELTS: 6 | PTE: 59 You can also Study in Germany Without IELTS
Work and Study in Germany Permitted for 20 hours/week with a valid study permit.
Post Study Work Permit in Germany 18 Months after graduation depending on the course.
Cost of Student Visa in Germany Euro 75
Student Visa in Germany Given the fact that a large number of students from across the globe apply to study in various German colleges and universities, the country offers a number of visa options to people with various academic and non-academic purposes.
Intakes in Germany There are Two Intakes in Germany: Summer (April/March) and Winter (September/October).
Top Job Sectors in Germany Chemicals, Electronics, IT, Coal, Vehicles, Shipbuilding, Food and Beverages, Engineering, Machinery, Machine Tools, Textiles
Economy in Germany GDP Growth of 0.5% (2019e) 1.2% (2020e); 4th Largest Economy in the World, Largest in Europe
Duration :

2 Years

Intake

September, March

Level

Postgraduate

Tuition & fees

€ 15,980 Per Year

IELTS

6.0

TOFL

80

PTE

56

University Course Details URL

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