Tourism Management (bbus) in Cork Institute of Technology, Ireland

Tourism Management (bbus) in Cork Institute of Technology

Course summary

The Bachelor of Business in Tourism Management provides students with the expertise and knowledge needed to become a successful manager or entrepreneur in this challenging and exciting industry. This course has a strong emphasis on the broad business, management and marketing subjects complemented with tourism specific modules. Learning is based around class delivered lectures, field trips, practical lab classes, guest speakers, and both group and individual project work.

Further studies

Suitably qualified graduates are eligible to apply for entry to Year 4 (final) of Bachelor of Business (Honours) in Tourism Management (Level 8).

At Bachelor Degree Level 7
Graduates have gained the necessary qualifications to enable them to work in a fast-moving, creative and challenging industry. These include planning, promotion, marketing and development of tourism business projects along with entrepreneurial tourism opportunities.

 

Other opportunities for employment include airlines, airport operations, travel agencies, government and semistate organisations, sea carriers, resort representatives, coach tour operators, activity management, and in the area of local tourism development and promotions.

 

Potential Areas of Employment

• Tourism & Heritage Promotion and Development
• Air, Cruise, and Coach based Travel and Management
• Visitor Attractions & Activity Centres
• Tourism Promotion & Marketing
• State Bodies involved in Tourism
• Social media and marketing
• Marketing, Communications and Promotion
• Travel agencies and tour operations