International Marketing in University of West of Scotland, UK

International Marketing in University of West of Scotland

OVERVIEW

Our MSc International Marketing is designed to produce critically informed, operationally capable marketing practitioners who will comfortably work within a variety of business environments.

Engaging a flexible, student-centred delivery model, the MSc will have a strong focus upon the practical requirements currently expected for marketing graduates, underpinned by relevant academic theory.

Heightened competition, more demanding and discerning customers, changing working practices, social and ethical responsibility are just some of the factors that need to be addressed and managed in modern organisation. Our MSc International Marketing will equip you with all the skills required to meet these challenges.

The modules offered will enable you to develop the essential skills and knowledge required to operate a marketing function successfully, with optional modules developing specialist knowledge such as international and global marketing; business-to-business marketing; and marketing, innovation, creativity and enterprise.

COURSE DETAILS

MSc International Marketing is designed to produce critically informed, operationally capable practitioners through a flexible, student-centred delivery model. The MSc will have a strong focus upon the practical requirements currently expected for marketing graduates, underpinned by relevant academic theory. In addition, assessments, based on live case studies, will provide you with insights into the issues facing companies.

The suite of modules contain a blend of general and specialist marketing modules and management modules with emphasis on international themes.

For the Postgraduate Diploma (PgDip) stage, you will study the following core modules:

• Consumer Behaviour (core, 20 credits)
• Branding People Places and Spaces (core, 20 credits)
• Creative Research (core, 20 credits)
• Integrated Marketing Communications (core, 20 credits)

To complete the PgDip, you will require to successfully pass another 40 credits made up from optional modules which include:

• International Marketing (optional, 20 credits)
• Business-to-business Marketing (optional, 20 credits)
• Digital Marketing (optional, 20 credits)
• Strategic Marketing (optional, 20 credits)
• Service Marketing (optional, 20 credits)
• Social Marketing (optional, 20 credits)
• Content Media Management (optional, 20 credits)

Successful completion of the PgDip allows you to proceed to the master's dissertation module:

• MSc Marketing, Events & Tourism Dissertation (core to MSc, 60 credits)

Upon completion of the course, you will have attained a Masters-level qualification and may wish to pursue doctoral research both within the University or at other Higher Education Institutes.

CAREER PROSPECTS

Jobs

You have a rich diversity of career options and many typically enter management posts in exciting areas including:

• Marketing Communications
• Market Research
• Business Development
• New Product Development
• Business to Business Marketing 
• Brand Development

Know more about Studying in UK

Tuition Fees in UK (1st Year Average)	MS: £17276 | MBA: £17276 | BE/Btech: £16632 | BBA: £15130 | BSc: £16632 | MFin: £19000 | MA: £15560 | MIM: £18241 | MEM: £16950 | MArch: £14271 | BHM: £12662 | MIS: £15344 | MEng: £12876 | MBBS: £28865| MPharm: £15452
Average Accomodation & Food Costs in UK	£850 to £1,050 a month
Entrance Exams in UK	TOEFL: 88 | IELTS: 6.5 | PTE: 59 | GMAT: 590
Work and Study in UK	Permitted for 20 hours/week with a valid study permit.
Post Study Work Permit in UK	2 Year after graduation depending on the course.
Cost of Student Visa in UK	£348
Student Visa in UK	Your nationality, duration of your stay and purpose of your stay are the three essential factors for UK visa. For Non-EU students UK visa is mandatory.
Intakes in UK	There are mainly two intakes in UK: January/February & September/October.
Top Job Sectors in UK	IT Engineering, Product Design, Mobile Development, Designers, Logistics, etc.
Economy in UK	Growth Rate: 1.3% (2018) 1.4% (2019) 1.4% (2020e), 6th Largest Economy in the World by Nominal