Marketing Analytics, Ms in Pace University, USA

Marketing Analytics, Ms in Pace University

Our MS in Marketing Analytics is a focused degree designed for those who want to expand their experience with fact-based decision-making and gain the skills necessary to build a career in the fast-paced and lucrative field of marketing analytics. Get trained in a specialized niche while making connections in the industry, leveraging New York City’s energy in order to build the career you’re meant for.

• Analyze simple and complex marketing data for managing customer relationships.
• Bridge the gap between analytical models and business opportunities with innovative solutions.
• Plan and develop integrated, interactive, and digital strategies.

ADD OPPORTUNITIES AND EXPERIENCES

Our MS in Marketing Analytics curriculum covers key areas in the industry, including marketing research, customer relationship management, and customer intelligence. You can tailor your education by taking advantage of elective courses in different domains of marketing or data analytics. Our faculty are connected to some of the top companies and organizations throughout New York City, putting you face-to-face with marketing executives from American Express, Microsoft, Landor, Oracle, and many others.

Through our team-based class assignments, you will learn critical business management skills, including how to conduct market research, how to make data-driven decisions, and how to manage customer relationships. As a marketing manager, you will be able to strategically use various channels, including interactive and direct marketing, and advertising and sales promotion across traditional and digital platforms.

At Lubin, we recognize that analytics skills are essential to advance your career. You’ll work with analysis software such as Excel, IBM SPSS, SAS, R, and Python. We also provide subscriptions to proprietary databases and dashboarding tools such as MRI Plus, Simmons OneView, Compustat, Lexis Nexis, Social Explorer, Social Studio, Qualtrics, and Tableau. Learning resources include access to research databases, e-books from Books24x7, and online learning platforms such as LinkedIn Learning and DataCamp.

CAREER OPTIONS

• Business Development Manager
• Business Operations Specialist
• Customer Intelligence Analyst
• Market Research Analyst
• Market Research Manager
• Market Research Consultant
• Marketing Director
• Marketing Consultant

Know more about Studying in USA

Tuition Fees in USA (1st Year Average)	BE/Btech: USD 28300 | MS: USD 22693 | BBA: USD 26616 | MBA: USD 29558 | BSc: USD 29418 | MA: USD 20452 | MIS: USD 22133 | MFin: USD 37683 | MEng: USD 29558 | MIM: USD 35301 | MEM: USD 23254 | MArch: USD 34741 | MFA: USD 28857 | BHM: USD 27176
Average Accomodation & Food Costs in USA	USD 700 to 1000 Per Month
Entrance Exams in USA	TOEFL: 86 | IELTS: 6.5 | PTE: 60 | GRE: 309 | GMAT: 560 | SAT: 1177
Work and Study in USA	Permitted for 20 hours/week with a valid study permit. Know More
Post Study Work Permit in USA	One to Two Years after graduation depending on the course.
Cost of Student Visa in USA	USD 160
Student Visa in USA	F1 Visa for USA allows you study permit in USA in full time academic courses. Any accredited school, college, university, academic institute, seminary, or conservatory in USA must accept you beforehand to apply for F1 visa in USA. Know More
Intakes in USA	There are Three Intakes in USA: Fall (August-September), Spring (January) Know More
Top Job Sectors in USA	Health Care, Education, Construction, Hospitality & Tourism, Business Services, Finance.
Economy in USA	GDP Growth of 2.1% (Q4 2019), The Larges Economy of the World by Nominal