Bsba, Marketing in University of San Francisco, USA

Bsba, Marketing in University of San Francisco

Academic research and executive experience have repeatedly highlighted the critical role marketing plays in business success. In addition, there is clear evidence that performance among non-profit and government organizations also depends on effective marketing.

In this context, the marketing curriculum and major provides students with a strong foundation in the principles and tools of the discipline. The framework begins with a customer focus and includes formulating products and services that meet and anticipate consumer wants and needs, determining appropriate price/value considerations, developing efficient distribution systems, and creating marketing communications programs to support the marketing effort.

Topics relevant to best practices in business and consumer sectors include: social media and digital marketing, branding, public relations, advertising strategy, behavioral pricing, marketing analytics and research methods, global competition, multicultural segmentation, creation of new business models and innovation strategies. Additionally, the program provides multiple opportunities to examine the role marketing plays in society and how it affects the common welfare.

Program Learning Outcomes

It is expected that Marketing majors upon graduation will be able to:

  • Describe the role of marketing in organizations, industries/sectors and society
  • Identify key marketing tools and models (for example, segmentation, purchase decision models)
  • Apply relevant primary and secondary research techniques to identify marketing challenges and opportunities facing an organization or community
  • Assess markets using appropriate marketing tools and models
  • Conceptualize and develop appropriate marketing strategies in response to challenges and opportunities uncovered during market analyses
  • Evaluate and defend recommendations based on marketing goals and with an appreciation for the impact on broader society

Know more about Studying in USA

Tuition Fees in USA (1st Year Average) BE/Btech: USD 28300 | MS: USD 22693 | BBA: USD 26616 | MBA: USD 29558 | BSc: USD 29418 | MA: USD 20452 | MIS: USD 22133 | MFin: USD 37683 | MEng: USD 29558 | MIM: USD 35301 | MEM: USD 23254 | MArch: USD 34741 | MFA: USD 28857 | BHM: USD 27176
Average Accomodation & Food Costs in USA USD 700 to 1000 Per Month
Entrance Exams in USA TOEFL: 86 | IELTS: 6.5 | PTE: 60 | GRE: 309 | GMAT: 560 | SAT: 1177
Work and Study in USA Permitted for 20 hours/week with a valid study permit. Know More
Post Study Work Permit in USA One to Two Years after graduation depending on the course.
Cost of Student Visa in USA USD 160
Student Visa in USA F1 Visa for USA allows you study permit in USA in full time academic courses. Any accredited school, college, university, academic institute, seminary, or conservatory in USA must accept you beforehand to apply for F1 visa in USA. Know More
Intakes in USA There are Three Intakes in USA: Fall (August-September), Spring (January) Know More
Top Job Sectors in USA Health Care, Education, Construction, Hospitality & Tourism, Business Services, Finance.
Economy in USA GDP Growth of 2.1% (Q4 2019), The Larges Economy of the World by Nominal
Duration :

4 Years

Intake

August

Level

Undergraduate

Tuition & fees

$ 53,472 Per Year

IELTS

6.5

TOFL

80

PTE

60

University Course Details URL

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